Hi, I'm Steven.

I have 18 years experience in design and development.

$43M impact as design systems leader at Edward Jones.

Portrait of Steven Deeds

What I'm about

Authenticity · Curiosity · Balance · Autonomy · Humor

I'm on a mission to make the world a better place through good design decisions at scale; through rigorous clarity, humanity, and less but better.

I thrive in remote-leaning environments with easy-going and open-minded cultures, where autonomy and ownership are core values. Known for a structured, honest, collaborative presence and passion for design excellence.

What they say

“…he is quite simply one of the most authentic, user-focused designers I've encountered.”

Dan H., Sr. PM, Edward Jones

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Edward Jones

Founder & Lead, AXIOM Design System

Edward Jones

I founded and led the enterprise design system across brand, product, and engineering.

Love Lion Studio

Founder & Chief Design Officer

Love Lion Studio

I built and led a boutique studio turning early ideas into brands, sites, and campaigns.